White Label World Expo Las Vegas is the US edition of the global white/private label sourcing trade show, held annually at the Las Vegas Convention Center. The 2026 edition runs September 23-24 and is free to attend. The expo is structured around face-to-face supplier meetings — attendees walk the floor meeting hundreds of manufacturers ready to discuss pricing, profit margins, and minimum order requirements. A Speed Networking session packs one-minute manufacturer meetings into a single hour. Beyond sourcing, 50+ speakers deliver startup-focused sessions on tech, policy, and strategy. The free ticket also grants access to three co-located shows: Retail Supply Chain & Logistics Expo, Smart Retail Tech Expo, and E-commerce, Packaging & Labelling Expo. Attendee mix skews toward ecommerce directors, procurement managers, founders, and senior operations leads across retail, logistics, and consumer products.

Online retailers and Amazon sellers looking for private-label suppliers, start-up founders, procurement managers, ecommerce directors. Skews toward DTC and wholesale.

Free visitor ticket (grants access to all four co-located expos). Exhibitor packages vary.

Two-day trade show with exhibitor floor, Speed Networking hour, keynote stage sessions, and co-located access to Retail Supply Chain & Logistics Expo, Smart Retail Tech Expo, and E-commerce Packaging & Labelling Expo. Core value is sourcing — 400+ suppliers under one roof with pricing, MOQ, and margin conversations happening live.

Free entry. Great for sourcing and discovering white label/private label suppliers. More of a trade show than a conference. Walk the floor, collect contacts, and skip most of the talks.