Privacy Policy - theselller.com

Last Updated: April 3, 2026

Desverto LLC (“we,” “us,” or “our”) operates the The Selller website at https://theselller.com (the “Site”). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our Site, subscribe to our newsletter, listen to our podcast, or interact with our services.

Please read this Privacy Policy carefully. By accessing or using the Site, you agree to the collection and use of information in accordance with this policy.

1. Information We Collect

1.1 Information You Provide Directly

We may collect information that you voluntarily provide when you:

Subscribe to our newsletter or email list
Fill out a contact form or submit an inquiry
Leave comments on articles or blog posts
Register for events or webinars listed on our Site
Participate in surveys, contests, or promotions

This information may include your name, email address, company name, job title, phone number, and any other information you choose to provide.

1.2 Information Collected Automatically

When you visit the Site, we automatically collect certain information about your device and usage, including:

IP address, browser type, and operating system
Pages viewed, time spent on pages, and navigation paths
Referring website or source that led you to the Site
Device type, screen resolution, and language preference
Date and time of your visit

1.3 Information from Third-Party Sources

We may receive information about you from third-party sources, including analytics providers, advertising networks, social media platforms, and data partners. This information helps us understand our audience and improve our services.

2. Tracking Technologies We Use

We use the following analytics and tracking technologies on the Site:

2.1 Google Analytics 4 (GA4)

We use Google Analytics 4 to understand how visitors interact with our Site. GA4 collects data such as page views, session duration, bounce rate, traffic sources, and demographic information. Google may use this data in accordance with its own privacy policy. You can opt out of Google Analytics by installing the Google Analytics Opt-Out Browser Add-on.

2.2 Facebook/Meta Pixel

We use the Meta (Facebook) Pixel to measure the effectiveness of our advertising, understand visitor behavior, and deliver targeted advertisements on Facebook and Instagram. The Pixel collects data including pages visited, actions taken, and device information.

2.3 Additional Tracking Pixels and Tools

We may also use tracking pixels, tags, and scripts from other third-party platforms for advertising, analytics, and performance measurement. These may include but are not limited to:

LinkedIn Insight Tag
Twitter/X Pixel
Pinterest Tag
TikTok Pixel
Email marketing platform tracking (e.g., Kit, MailerLite, or similar)
Affiliate tracking pixels from Impact.com and other affiliate networks

Each of these tools may collect data about your interactions with our Site and use cookies or similar technologies. Please refer to each platform’s privacy policy for more details on their data practices.

3. How We Use Your Information

We use the information we collect for the following purposes:

To operate, maintain, and improve the Site and our services
To send newsletters, updates, and promotional communications (with your consent)
To respond to your inquiries and provide customer support
To analyze usage trends and measure the performance of our content
To serve relevant advertisements and measure ad effectiveness
To detect, prevent, and address technical issues, fraud, or security concerns
To comply with legal obligations

We do not sell your personal information. We may share your information in the following situations:

Service Providers: We share data with third-party vendors who help us operate the Site, process payments, send emails, analyze data, and provide customer support.
Advertising Partners: We may share aggregated or de-identified data with advertising partners for targeted advertising purposes.
Affiliate Networks: When you click an affiliate link, the affiliate network (such as Impact.com) may collect data about the referral.
Legal Requirements: We may disclose your information if required by law, regulation, legal process, or government request.
Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity.

5. Cookies

Our Site uses cookies and similar tracking technologies. For detailed information about the cookies we use and how to manage them, please see our separate Cookies Policy page.

6. Your Privacy Rights

6.1 General Rights

Depending on your jurisdiction, you may have the right to:

Access the personal information we hold about you
Request correction of inaccurate personal information
Request deletion of your personal information
Object to or restrict processing of your personal information
Withdraw consent where processing is based on consent
Request portability of your personal information

To exercise any of these rights, please contact us at legal@theselller.com. We will respond to your request within 30 days (or as required by applicable law).

6.2 California Residents (CCPA/CPRA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA), including the right to know what personal information we collect, the right to delete your personal information, and the right to opt out of the sale or sharing of your personal information. We do not sell personal information as defined under the CCPA.

If you are located in the EEA, UK, or Switzerland, you have rights under the General Data Protection Regulation (GDPR). Our legal basis for processing your personal information depends on the data concerned and the context in which we collect it. You have the right to lodge a complaint with your local data protection authority.

7. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law. When we no longer need your information, we will securely delete or anonymize it.

8. Data Security

We implement reasonable administrative, technical, and physical security measures to protect your personal information. However, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security of your data.

9. Children’s Privacy

The Site is not directed to individuals under the age of 16. We do not knowingly collect personal information from children under 16. If we become aware that we have collected personal information from a child under 16, we will take steps to delete such information promptly.

10. International Data Transfers

Your information may be transferred to, stored, and processed in the United States or other countries where our service providers operate. By using the Site, you consent to the transfer of your information to countries that may have different data protection laws than your country of residence.

11. Third-Party Links

The Site contains links to third-party websites and services. We are not responsible for the privacy practices of those third parties. We encourage you to read the privacy policy of every website you visit.

12. Email Communications

If you subscribe to our newsletter or email list, we will use your email address to send you editorial content, updates, and promotional materials. You may opt out at any time by clicking the unsubscribe link in any email or by contacting us directly. Even if you opt out of marketing emails, we may still send you transactional or administrative communications.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new Privacy Policy on this page and updating the “Last Updated” date. We encourage you to review this Privacy Policy periodically.

14. Contact Us

If you have questions or concerns about this Privacy Policy, please contact us at:

Desverto LLC

Email: legal@theselller.com

Website: https://theselller.com